Challenge: Manual Creative & Competitor Analysis Consuming Critical Resources

Hiveminds, an AI-native Digital marketing agency(Part of Madison World), required upgrades to the way they did analysis of their client's Marketing performance and Budget allocation. Their team was dedicating 160+ hours monthly per brand to  creative, competitor analysis and generating client reports manually - resources that could be allocated to strategic campaign development and campaign optimization.

Systemic inefficiencies created three core performance barriers:

• Delayed learnings causing missed optimization windows and budget leakage.

• Inconsistent analysis quality across teams.

• Prevented focus on strategic creative development and campaign optimization due to manual creative analysis.

Solution: AI-Powered Creative & Competitor Intelligence

Hiveminds implemented Hawky's Creative & Competitor Intelligence suite that works well for agency workflows. The advanced AI system automatically identifies, categorizes, and analyzes creative assets across Facebook, Instagram, and Google for each brand, processing thousands of creative variations daily while extracting visual components, copy themes, and performance patterns from both client campaigns and competitor activities.

Results: Strategic Growth & Performance Leadership

Within three months, Hiveminds achieved a 27% CPL reduction and reclaimed 160+ hours monthly per brand across their managed brand portfolios. The time previously spent on manual data collection is now redirected toward strategic campaign development and creative optimization.

This transformation enabled Hiveminds to become a industry leaders in AI-driven marketing. The agency now identifies winning patterns and responds to market trends faster than competitors using manual methods, making their AI-first approach a key differentiator in new business presentations.