Podcast
Velocity : Performance Marketing Podcast
Conversations with performance marketing leaders on growth, creative strategy, and what it actually takes to win.
Episode 20
You Don't Have a Creative Strategy. You Have an Ad Factory | Sarah Levinger
Sarah Levinger is a consumer psychologist who has read more ads than most teams will run in a career, and she says almost every brand she consults for has an ad factory rather than a creative strategy. She builds one live for $5K, $60K and $600K a month, explains the TEEP model, and argues volume is the wrong lever.
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Episode 20
You Don't Have a Creative Strategy. You Have an Ad Factory | Sarah Levinger
Episode 19
Three of China's Top Five Micro Dramas Are Now AI-Made | Summer Liu
Episode 18
Why Your AI Gives You Confident, Wrong Answers | Ahmed Elsamadisi
Episode 17
Join or Die, Six Years On: What Comes After You Surrender to the Algorithm | Patrick Gilbert
Must Watch
Episode 16
The Ultimate LinkedIn Ads Playbook from $200M in Spend | AJ Wilcox
Episode 15
Breaking down the "AI Native" Enterprise | Nishith Srivastava
Episode 14
How Topmate Turns Creators into ₹4L+/Month Earners | Anuj Niranjan
Episode 13
Real Estate Marketing 101: Moving from Lead Gen to Revenue Accountability | Kapil Arora
Episode 12
10 Years of Insurance Industry Secrets | Varun Kaushik
Must Watch
Episode 11
How Social Beat's Vikas Chawla Built a 2500 Cr Agency | Vikas Chawla
Episode 10
Brand Marketing at India's Fastest Fitness Unicorn: Cult Store | Anita Rane
Episode 9
From 0 to ₹500Cr+ Marketing Leader: 3 Brands, 3 Categories, 1 Playbook | Ashutosh Bharadwaj
Must Watch
Episode 8
The Music Producer Who Built Asia's First Content-Led Growth Agency | Sindhu Biswal
Episode 7
Branding-101: From Coffee Day to Kurlon
Episode 6
Side Hustle to ₹120Cr+ Food Brand: Sweet Karam Coffee's Marketing Playbook
Must Watch
Episode 5
Inside Zee Kannada's Marketing Blueprint
Episode 4
India's Festive Marketing Secrets: Strategy, Timing, and Quick Commerce
Must Watch
Episode 3
Scaling B2C Brands: Dinesh Arora's $0 - 100 Mn Marketing Playbooks | Dinesh Arora
Episode 2
AI + Human Creativity: A Digital Marketing Leader's Perspective
Episode 1
