CompetitorsBuilt from a workflow

Competitor influencer watch

Tracks creator collab ads from competitors over the last 90 days: creators per brand, live activity, creators shared across brands, new creators, and a full directory.

CCommunityWeekly

Overview

Rivals' creator partnerships are visible in ad libraries but scattered across hundreds of ads. Nobody knows which creators the whole category is betting on.

Influencer and creative teams choosing who to work with next.

What it does

  1. 1Competitor creators
  2. 2Build creator directory
  3. 3Competitor creator collab ads
  4. 4Collab ads per brand
  5. 5Longest-running creator ads
  6. 6Headline numbers
  7. 7Creators working with 2+ brands
  8. 8This week in creators

What you’ll see

This week

Headline numbers

Creator collab ads per brand

Creators working with 2+ brands

Longest-running competitor creator ads

Creator directory

Added from the Hub, Hawky builds it for your brand, asks you for anything only you know, tests it and shows you the board.

Illustrative example

What a run looks like

Three creators now run collab ads for four brands in the category. Two new creators appeared this week, both with one rival.

Illustrative: the brand and numbers are made up to show how the agent reasons. They are not customer results.

Questions

About Competitor influencer watch

What does Competitor influencer watch need to run?

It connects to Competitor ads. Connect each tool once and every agent in your workspace can use it.

Does Competitor influencer watch change anything in my accounts?

No. It only reads and reports, and it changes nothing in your accounts.

How often does Competitor influencer watch run?

Weekly. Its workflow runs on that schedule and keeps the board current, and you can change the schedule by asking in chat.

Agents that pair well

All 31 agents

Competitors · Live board

Competitor Intel

Your tracked competitors' ads, live: who is most active, what they push now, their proven ads, and the hooks and formats they lean on.

Competitor ads
Hawky·LiveIn the Hub

Competitors · Workflow board

Competitor counter-creatives

When a rival launches a new offer, make four counter-creatives in your brand the same day, for your creative lead to approve.

Competitor adsMeta Ads
Build it in chat·Daily

Competitors · Workflow board

Rival price watch

Alert in Slack when a rival changes prices or offers on their site, with their ads alongside.

FirecrawlCompetitor adsSlack
Build it in chat·Daily

Put Hawky’s agents on your performance marketing.

See Competitor influencer watch running on your own accounts in a live demo.