Campaign Management

Launch 200 ads as fast as one.

Launch, manage, and optimize your Meta and Google ads without ever opening Ads Manager. The agents do the work; you set the plan and the autonomy.

Hawky turns agent suggestions into live changes pushed straight to Meta and Google

Trusted by 100+ brands and agencies

The old way: duplicating 200 ads by hand, one at a time
Why now

Manual campaign management doesn't scale

Launching at scale is manual labour

200 creatives live means building one ad, duplicating it, swapping the creative, re-keying text and URLs, then 199 more times across accounts.

Insight and action live apart

A tool tells you a creative is fatiguing or a budget is off. To fix it you log into Meta or Google and do it by hand.

ROAS moves happen off-hours

Budget drift at 2am, fatigue mid-flight, a winner that deserves more spend now, and nobody is at the controls.

What's shipping

Two halves, one engine

Agentic Launch generates creatives and pushes them live to Meta and Google in bulk, into existing or new campaigns and ad sets.

Campaign Control manages everything after launch: budget, bids, targeting, and start/stop, with full parity to the channels. Both are wired to Hawky's agents.

Agentic Launch generates and pushes creatives live; Campaign Control manages budget, bid, and targeting
Bulk launch

Load the ad set, let the algorithm find the winners

Push many creatives into one ad set and Meta and Google do the testing for you, serving each across your audience and learning which one resonates with which segment. Spend flows to the winners. Creative becomes the targeting.

Hawky generates the whole batch and launches it in one pass, text and URLs pre-filled per creative. More creatives in one ad set means the algorithm learns faster: winners in days, not weeks.

Bulk launching many creatives into one ad set so Meta and Google's algorithm tests them across the audience
One console

Every account, campaign, and ad set in one place

Launch and manage across different ad accounts, campaigns, and ad sets without switching tabs, including spinning up new campaigns and ad sets on the fly and dropping fresh creatives straight into them.

One console listing multiple Meta and Google ad accounts with nested campaigns and ad sets
Autonomy

Set your plan, set your autonomy levels

You decide what Hawky does on its own and what comes to you first. Set the autonomy per action: let it pause fatigue and shift budget to winners automatically, while big launches or budget jumps wait for your approval.

Inside the levels you grant, Hawky maintains your campaigns 24/7. As it earns trust, hand over more. You set the plan; Hawky keeps it on track.

Per-action autonomy settings: choosing which moves Hawky runs automatically and which to ask first
Claude vs Hawky

Why not just wire Claude to your ad account?

A raw LLM can talk to the ad APIs, but it has no guardrails, and your ad account pays for it. Hawky does the same work the safe way.

Raw LLM (e.g. Claude)
Hawky
Connection
Wired straight to your account, unofficial
Official Meta & Google Marketing API
Rate limits
Unmanaged, easy to blow past
Batched and throttled, stays within limits
Account standing
Can get flagged or banned
Stays in good standing
Guardrails
None; anything can fire
Plans, autonomy levels, approvals, audit log
Daily optimization

From suggestion to live, in one click

The ask-first moves arrive as daily suggestions. Overnight the Performance Agent finds a fatiguing ad, an under-funded winner, and a targeting tweak. In the morning you accept the ones you want, and Hawky applies each change directly in Meta or Google.

Daily agent suggestions reviewed and approved, then pushed live to the channels
Campaign control

Whatever you can do in Meta, you can do in Hawky

Update budget, start or stop campaigns, ad sets, and ads, change bids, and adjust targeting, across every account from one console. Every performance move is logged and reversible.

Manage budget, bids, targeting, and start/stop across accounts from one console
Why Hawky

Built to keep your ad accounts safe

Plugging your Meta and Google accounts straight into a raw AI assistant is a real risk: unmanaged API calls run past platform rate limits and get ad accounts flagged or banned. Hawky is the safe layer in between.

Official API access, not a workaround

Hawky connects to Meta and Google through their official Marketing APIs. No scraping, no grey-area automation that puts your ad account at risk.

Rate-limit safe by design

Wiring your ad accounts straight into a general AI assistant blows past platform rate limits fast, and a flagged account is hard to win back. Hawky batches and throttles every action to stay well inside the limits.

Logged and reversible

Every action is recorded with the data that triggered it, so you can audit exactly what changed, when, and why, then roll it back.

Your ads, run from one place

Every channel. Every account. One click. See how Hawky's agents launch and maintain your campaigns in a personalized demo.