CreativeOfficial

Creative Intel

Every creative with your brand's own columns and naming filters, written for you by the agent. Ask it to change anything.

HawkyLive

Overview

Creative Intel for your brand: how every creative is doing over the last 30 days of data, so the team can see what to scale and what to cut. Laid out the way the team already reads it: a filter row (date range, status, media type, campaigns, and group by creative, ad, ad set, campaign or one of your brand's creative tags); headline totals for the scope with the change against the previous period; then the creatives as a dense table (thumbnail, name, your brand's own key metrics, spend first) with a Table or Grid switch, the grid showing each creative's picture with three metrics. Ranked by spend by default; a creative needs a share of spend to be ranked, so a tiny test never tops the list. Each campaign type is judged on the event it optimises, not one blanket metric.

What it does

  1. 1Makes a live board in your brand, private to you until you share it
  2. 2Hawky writes its filters, queries and page from the brief, in your brand's own metrics
  3. 3Every opening runs its queries fresh; ask in its chat to change anything

What you’ll see

Every creative

Naming filters

Your columns

Added from the Hub, Hawky builds this live board for your brand from the brief, and every time you open it the numbers are fresh.

Illustrative example

What a run looks like

A team that names ads concept_format_creator asks for a filter by creator. The agent adds it, and the table splits spend and results by creator in one click.

Illustrative: the brand and numbers are made up to show how the agent reasons. They are not customer results.

Questions

About Creative Intel

What does Creative Intel need to run?

It connects to Meta Ads. Connect each tool once and every agent in your workspace can use it.

Does Creative Intel change anything in my accounts?

No. It only reads and reports, and it changes nothing in your accounts.

How often does Creative Intel run?

Its board reads live data, so it is current whenever your team opens it. Ask it in chat to change any card.

All 31 agents

Creative · Live board

Creative performance

Which creatives spend and deliver: totals, the top creatives by spend, and the daily trend.

Meta Ads
Hawky·LiveIn the Hub

Analysis · Live board

Why does it work?

Your creatives grouped by an AI creative tag you pick: what each value delivers, its share of spend, and its best creative.

Meta Ads
Hawky·LiveIn the Hub

Creative · Live board

What's winning

This week's numbers against last week, the creatives that deliver best once they have real spend, and where every creative sits on spend against efficiency.

Meta Ads
Hawky·LiveIn the Hub

Put Hawky’s agents on your performance marketing.

See Creative Intel running on your own accounts in a live demo.