Creative · Live board
Creative Intel
Every creative with your brand's own columns and naming filters, written for you by the agent. Ask it to change anything.
Meta Ads
Hawky·LiveIn the Hub
AnalysisOfficial
Why does it work?
Your creatives grouped by an AI creative tag you pick: what each value delivers, its share of spend, and its best creative.
HawkyLive
Overview
Why your brand's creatives work: its creatives grouped by one of the AI creative tags Hawky gives them, with the tag chosen on the page, because a pattern across many creatives says more than any single ad. For each value of the tag, what it delivers on your brand's own efficiency, how much of the spend it takes, and its best creative, so the team sees which traits earn their spend and which only take it. A brand with no creative tags has nothing to group by, and the board says so instead of building.
What it does
- 1Makes a live board in your brand, private to you until you share it
- 2Hawky writes its filters, queries and page from the brief, in your brand's own metrics
- 3Every opening runs its queries fresh; ask in its chat to change anything
What you’ll see
Results by tag value
Share of spend
Best creative per value
Added from the Hub, Hawky builds this live board for your brand from the brief, and every time you open it the numbers are fresh.
Illustrative example
What a run looks like
Grouped by hook, problem-first openers take 22% of spend but bring 38% of results. The next brief leans into them.
Illustrative: the brand and numbers are made up to show how the agent reasons. They are not customer results.
Questions
About Why does it work?
What does Why does it work? need to run?
It connects to Meta Ads. Connect each tool once and every agent in your workspace can use it.
Does Why does it work? change anything in my accounts?
No. It only reads and reports, and it changes nothing in your accounts.
How often does Why does it work? run?
Its board reads live data, so it is current whenever your team opens it. Ask it in chat to change any card.
Agents that pair well
All 31 agentsCreative · Live board
What's winning
This week's numbers against last week, the creatives that deliver best once they have real spend, and where every creative sits on spend against efficiency.
Meta Ads
Hawky·LiveIn the Hub
Competitors · Live board
Competitor Intel
Your tracked competitors' ads, live: who is most active, what they push now, their proven ads, and the hooks and formats they lean on.
Competitor ads
Hawky·LiveIn the Hub
Put Hawky’s agents on your performance marketing.
See Why does it work? running on your own accounts in a live demo.
