BudgetBuild it in chat

Out-of-stock ad guard

When a product sells out, propose pausing its ads and moving the budget to products you can still sell, after a yes.

You, in one sentence in chatHourly

Overview

A bestseller sells out at night and its ads keep running, paying for clicks the store can't fulfil. Most teams only catch it the next morning.

D2C brands with fast-moving bestsellers, where a sold-out product can keep spending all night.

What it does

  1. 1Watch stock in Shopify, or in your own inventory API.
  2. 2Match products that sell out to the ads that promote them.
  3. 3Propose pausing those ads and moving budget to in-stock products.

What you’ll see

Sold-out products with live ads

Spend at risk

Proposed pauses and moves

Not in the Hub yet. Describe this job in one sentence in chat, and Hawky builds the agent with the connectors it needs, asks you for anything only you know, tests it and shows you the board.

Illustrative example

What a run looks like

The best-selling hoodie sells out at 11 pm with three ads still live. The agent proposes pausing them and moving the budget to two similar styles in stock, and the marketer approves from Slack.

Illustrative: the brand and numbers are made up to show how the agent reasons. They are not customer results.

Before you start

What needs to be in place

Ads must be traceable to products, through the catalog, the URL or naming.

Questions

About Out-of-stock ad guard

What does Out-of-stock ad guard need to run?

It connects to Shopify, Meta Ads and Slack. Ads must be traceable to products, through the catalog, the URL or naming. Connect each tool once and every agent in your workspace can use it.

Does Out-of-stock ad guard change anything in my accounts?

Only with your approval. It proposes pausing ads and moving budget, and nothing changes until someone says yes.

How often does Out-of-stock ad guard run?

Hourly. Its workflow runs on that schedule and keeps the board current, and you can change the schedule by asking in chat.

All 31 agents

Budget · Workflow board

Sale-day war room

Hourly pacing against the sale plan sheet on big sale days, posted to the war-room WhatsApp group, with budget changes approved in Hawky.

Meta AdsGoogle AdsGoogle SheetsWhatsApp
Build it in chat·Every hour on sale days

Analysis · Workflow board

First-order finder

Cost per first order by creative, from Meta and Shopify, so ads are judged on new buyers, not clicks.

Meta AdsShopify
Build it in chat·Weekly

Budget · Workflow board

Budget pacing guard

Check Google Ads month-to-date spend against the budget sheet finance owns, flag any line off pace in Slack, and propose the daily budget that lands the month.

Google AdsGoogle SheetsSlack
Build it in chat·Every morning

Put Hawky’s agents on your performance marketing.

See Out-of-stock ad guard running on your own accounts in a live demo.