Hawky + Slack

Alerts, reports and approvals in a channel.

How it connects
Sign in: Signed in once with your own account.
Role in an agent
Delivery: Where does the result reach a person?
Group
Team chat and alerts
Access
Posts messages; ask Hawky from Slack
What Hawky does with it

Slack in your workspace

Posts to channels and DMs members as hawky.ai, and lets your team ask Hawky from Slack. A one-channel incoming webhook works where the app can't be installed.

Connect it once and every agent in your workspace can use it. Agents that propose changes ask for your yes before anything moves.

In practice

What teams do with Slack

No agent runs on one tool. Each of these combines Slack with what it is judged against or where the result goes.

  • SlackMeta Ads

    Ask Hawky questions from a channel and get the answer in the thread.

  • A morning digest of yesterday's spend and results against the 7-day average.

  • SlackMeta Ads

    Approve or deny a proposed pause or budget move right in the thread.

  • Route creative alerts to #creative and budget alerts to #performance.

Agents

Agents that use Slack

All agents

BudgetWorkflow board

Cost per qualified lead

Rank Meta ads by cost per qualified lead from HubSpot, and move budget to the winners every Monday, after a yes in Slack.

Meta AdsHubSpotSlack
Build it in chatEvery Monday

AnalysisWorkflow board

Repeat buyer finder

Which Meta and Google ads bring customers who come back to buy again, read from Shopify and posted to Slack.

Meta AdsGoogle AdsShopify+1
Build it in chatWeekly

BudgetWorkflow board

Budget pacing guard

Check Google Ads month-to-date spend against the budget sheet finance owns, flag any line off pace in Slack, and propose the daily budget that lands the month.

Google AdsGoogle SheetsSlack
Build it in chatEvery morning

Performance monitoringWorkflow board

Uncontacted leads alert

Leads from yesterday's ads that no one has contacted, by campaign, posted to Slack before the day starts.

HubSpotMeta AdsSlack
Build it in chatEvery morning

BudgetWorkflow board

Out-of-stock ad guard

When a product sells out, propose pausing its ads and moving the budget to products you can still sell, after a yes.

ShopifyMeta AdsSlack
Build it in chatHourly

ReportingWorkflow board

Quick-commerce ROAS

One weekly board of spend, orders and ROAS across Blinkit, Zepto and Instamart, with SKUs that spend but don't sell flagged in Slack.

BlinkitZeptoSwiggy Instamart+1
Build it in chatWeekly

CompetitorsWorkflow board

Rival price watch

Alert in Slack when a rival changes prices or offers on their site, with their ads alongside.

FirecrawlCompetitor adsSlack
Build it in chatDaily

Performance monitoringWorkflow board

CPM spike alert

Alert in Slack when an ad's CPM jumps more than 30% over its 7-day average.

TikTok AdsSlack
Build it in chatHourly

Connect Slackonce. Hawky’s agents put it to work for your performance marketing.

Describe a growth job in chat, and an agent runs it on Slack and the rest of your stack.