Hawky + Airtable

Content calendars, creative trackers and plans.

How it connects
Connect: Connected once from Connections, then every agent can use it.
Role in an agent
Context: What else explains the numbers?
Group
Sheets, files and warehouses
Access
Read
What Hawky does with it

Airtable in your workspace

Reads records from an Airtable base: targets, budgets, creative briefs.

Connect it once and every agent in your workspace can use it. Agents that propose changes ask for your yes before anything moves.

In practice

What teams do with Airtable

No agent runs on one tool. Each of these combines Airtable with what it is judged against or where the result goes.

  • AirtableMeta Ads

    Generate creatives from the briefs in the team's Airtable base.

  • AirtableGoogle Ads

    Budget targets by market, checked daily.

  • AirtableCompetitor ads

    An influencer roster next to the creators rivals use.

  • AirtableSlack

    Launch-calendar reminders when a campaign has no ads ready.

Sheets, files and warehouses

More in sheets, files and warehouses

Your own tables, plans and files, including systems with no API at all.

Google Sheets

Connect

Budget plans, targets and trackers. Hawky can also write results back.

Context2 agentsSet up

Google Drive

Sign in

Creatives, briefs and reports.

DeliverySet up

Google BigQuery

Connect

Your own tables: revenue, cohorts, LTV.

Outcome1 agentSet up

SFTP and files

SFTP

Scheduled file drops from systems with no API.

OutcomeSet up

Your own backend

API

Internal data such as orders, inventory or attribution, through an API.

OutcomeSet up

Connect Airtableonce. Hawky’s agents put it to work for your performance marketing.

Describe a growth job in chat, and an agent runs it on Airtable and the rest of your stack.