
DJ Sri Vigneshwar
Co-founder & CTODJ Sri Vigneshwar is co-founder and CTO of Hawky, the agentic performance marketing platform. He writes about the engineering behind autonomous performance marketing agents and FeatherDB.
Articles by DJ Sri Vigneshwar

Tools and Comparisons
7 Best Creative Reporting Tools for Digital Agencies (2026)
DJ Sri Vigneshwar·10 min read·

Performance Marketing
Cost Caps on Facebook Ads: When to Use Them (and When Not To)
DJ Sri Vigneshwar·9 min read·

Ad Creative Strategy
Creative Iterations: How to Systematically Scale Winning Ads
DJ Sri Vigneshwar·9 min read·

Ad Creative Strategy
Creative Strategy Frameworks: 7 Mental Models for Modern Operators in 2026
DJ Sri Vigneshwar·9 min read·

Performance Marketing
Demonstration Ads for Facebook & TikTok: 30+ Examples That Convert
DJ Sri Vigneshwar·9 min read·

Ad Creative Strategy
How to Do Creative Strategy in 2026: A Modern Operator's Playbook
DJ Sri Vigneshwar·10 min read·

Performance Marketing
Ad Fatigue: How to Detect, Diagnose, and Beat It
DJ Sri Vigneshwar·9 min read·

Performance Marketing
How to Find UGC Creators for Paid Ads (Vetted Playbook 2026)
DJ Sri Vigneshwar·9 min read·

Performance Marketing
3 Growth Marketing Meeting Templates Every Performance Team Needs
DJ Sri Vigneshwar·10 min read·

Performance Marketing
Creative Analytics 101: Everything Performance Marketers Need to Know
DJ Sri Vigneshwar·8 min read·